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SEO in 2021 – Follow these SEO trends and your website will never be on the 2nd page of Google

SEO in 2021 – Follow these SEO trends and your website will never be on the 2nd page of Google

by Hristina Stefanova | Oct 14, 2020 | Management, Strategy

2020 is coming to an end and it’s time to take a look at what 2021 will bring to search optimisation. To ensure that your website, and business, are ahead of the curve, we’ve compiled an overview of everything you need to know. Here is what we’ll cover in this...
Digital marketing strategy and execution in 6 proven steps

Digital marketing strategy and execution in 6 proven steps

by Hristina Stefanova | Oct 1, 2020 | Strategy

SOSTAC® is probably the most well-known planning framework for digital marketing strategy and activities. It is not a linear process but a circular one where 6 concrete steps follow one another – Situation Analysis, Objectives, Strategy, Tactics, Action and...

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